Old uniforms were diverted from landfill during a rebrand for Medibank. These uniforms were upcycled into over 300 hand made teddy bears, used by Medibank in a number of community engagement programs in lieu of the traditional overseas manufactured merchandise.
Date of project: 2017
Quantity upcycled: Estimated 1 tonne.
Products made: 300 handmade teddy bears.
The Medibank posts on social media including LinkedIn and Facebook were among the highest engaging posts for 2017 and provided Medibank a unique and innovative community solution.