WHY upcycle?

Australians buy an average of 27 kilograms of new textiles each year and then discard over 23 kilograms into landfill.

Two thirds of those discards are manmade synthetic/plastic fibres that may never breakdown.

"500, 000 tonnes a year, 90%, of textiles go to landfill in Australia each year… Higher than paper, plastics and all other consumer waste."

Sustainability consultant Jane Milburn said Australians are the second-largest consumers of new textiles after the North Americans who annually buy 37kg each, ahead of Western Europeans at 22kg while consumption in Africa, the Middle East and India averages just 5 kg per person (Textile World).